Tag: This Is An Xbox
News YouTuber Breaks Down Xbox's 'Almost Perfect' New Ad Campaign
Offering a different perspective
Microsoft's new 'This is an Xbox' ad campaign is certainly a bold new step for the platform, as the team continues with its push to open up the idea of 'Xbox' to a wider user base. It hasn't been without its controversies though — especially for us diehard console users — but a fresh video breakdown attempts to...
News Phil Spencer Explains Why 'This Is An Xbox' Will Be Beneficial To Console Owners
"We’ll definitely do more consoles..."
The whole "This is an Xbox" campaign that Microsoft unveiled yesterday really spelled out a key new message - that Microsoft is trying to consider every single gaming device as something that you can play Xbox games on. We knew it'd prove controversial, and it has been. The main source of controversy comes...
Reaction Like It Or Not, Xbox Has Gone Full Throttle On Multiplatform
It's much bigger than Series X and S
We've known for a good while now that Microsoft wants Xbox to be more than a console, but up to this point in time, its messaging around that pursuit has been quite vague. It's always felt like the company wants to keep its loyal fans happy, while also adapting and growing Xbox as a business, which hasn't always...
News Microsoft Is Now Advertising Pretty Much Every Gaming Device As An Xbox
"This is an Xbox"
We've been hearing for months and months, years even, that any device with Microsoft's games on it is an 'Xbox' of some sort. The company has been pushing PC, Mobile and Xbox Cloud Gaming for ages at this point - but today's absolutely massive new marketing campaign is their biggest move in this direction yet. Launched earlier on,...
