Yesterday, we highlighted a video that showed an Assassin's Creed advert popping up mid-game in certain titles on Xbox and even PlayStation and PC, and now Ubisoft has responded to the backlash it's been receiving online.
According to the company, this advert was a "technical error" that wasn't supposed to show up at all. In a statement to The Verge, it was confirmed that the issue had been addressed and we shouldn't be seeing it any further.
Update: There's actually a longer version of this statement now, as shared by the official AC Twitter account:
"We have been made aware that some players encountered a pop-up message in-game while playing certain Assassin’s Creed titles yesterday. This was the result of a technical error that has now been fixed. Our intention was to display a promotion for Assassin's Creed Mirage as part of the franchise news in the main menu of other Assassin's Creed games.
Unfortunately, this technical error caused the promotion to appear in one of our in-game menus instead. We want to ensure the best player experience possible, and these disruptive pop-ups were promptly removed once we learned of the issue. We appreciate your understanding as we investigate the cause of the issue."
Obviously it's good to know we shouldn't have to deal with this anymore, although we're still a bit perplexed by some of those reports that suggested they were experiencing it even in non-Ubisoft games! Perhaps they were mistaken...
If you notice any more instances of this, please do tell us in the comments! Hopefully it's fixed for good now though.
What are your thoughts on this? Did you experience it? Tell us down in the comments section below.
[source theverge.com]
Comments 26
Ah so that’s how they’re spinning it after the backlash🤣🤣🤣🤣🤣🤣🤣
@hbkay yeah, technical error, my a*se.
Gonna dub every billboard I see as a 'technical error' from now on. Whoopsie!
I thought I could smell what they were saying, then I realised my dog just vomited because a neighbour gave her a chicken foot.
The YouTube advertising code and the console code got mixed up 🤣. Very well, fix the technical error and don't make it again. I have to say to defend Ubisoft a little that my experience playing Immortals Fenyx Rising was spotless and it was on Game Pass, so I didn't pay anything. I don't remember any DLC intrusion, maybe an option on the title screen, like usually. I haven't played Assassin's Creed Odyssey yet.
Oh yeah, the code just wrote itself, uploaded itself to the server and then deployed itself as an update across the world to everyone all by itself. If so, the credits to a game would just say, "AI" and tons of people would be out of a job as well as a career, because apparently all of those positions can be done by one greedy ass AI. Good one Ubisoft. Did AI write the response as well?
A technical analytics and evaluation error yes
Yea, about as much of a technical error as that giant splash image for Modern Warfare that took over my Xbox when I booted it up the other day. At least MS didn’t try and pretend it was a mistake.
Ubisoft acting greasy, down to the excuses,
Sorry Ubisoft, but this is utter BS!
So basically disproportionate outrage from the gaming community that, once again, is a nothing burger. Good. People can move on with their lives now.
Hmm I have a feeling this technical error may reappear in 6month time. To test the waters and the feedback.
Sorry honey I slipped over and landed on your husband's ****!
Don't get me wrong, it's almost certainly a lie but we should let them have this as an out. They tried something and got rightfully pummeled for it.
If we carry on pummeling them for it then they'll do it again because they are getting pummeled anyway
Feels like a real life version of Whack a mole just happened… so the morale of the story is ads bad and gamers good? If you have to put an ad in your game please look at this cautionary tale… now just join Gamepass and I will forgive you!
That's slang for, "we're sorry we got busted sneaking ads into already paid content."
Dont take us for fools pls Ubi.
@heyalright sorry but gamers complain about everything these days, so it’s hard to take the “community” seriously. Jacking up prices on things? Sure. An ad that randomly pops up that is now gone? Not worth my time to rage over.
That is by far one of the stupidest PR postings in gaming ever.
1) Why would the ad even be in the game? It doesn't just accidently get there.
2) Sure, there is a tech glitch where the ad that shouldn't be in the game anyhow (but somehow got there), just happen to get into the code where gamers happened to come across it.
Last night I found a pot of gold at the end of a rainbow too.
So stupid.
Updated the post with a longer statement from the official Assassin's Creed Twitter account:
"We have been made aware that some players encountered a pop-up message in-game while playing certain Assassin’s Creed titles yesterday. This was the result of a technical error that has now been fixed.
Our intention was to display a promotion for Assassin's Creed Mirage as part of the franchise news in the main menu of other Assassin's Creed games.
Unfortunately, this technical error caused the promotion to appear in one of our in-game menus instead. We want to ensure the best player experience possible, and these disruptive pop-ups were promptly removed once we learned of the issue.
We appreciate your understanding as we investigate the cause of the issue."
@Markatron84 🤣🤣🤣🤣
@FraserG We appreciate your understanding as we investigate the cause of the issue."
Yikes sounds like a storyline from Watchdogs…. Corporate hackers broke into our system and planted buggy code …
Can anyone else smell that?
@Markatron84 Actually, I believe that could be possible.
@Markatron84 As a computer programmer I can confirm that the main menu is totally different code than the in-game menu. Also it would have been tested to confirm it worked as intended before releasing. Also release notes would have to been produced. However Ubisoft is investigating…
Edit: the lobster detective has been called!
@J_Mo_Money But apparently it's worth your time to come here and say it's not a big deal. Hmmm. Sounding a little disingenuous there???
@AlwaysPlaying I agree with that, they should have said human error and not technical error. It might have been a mistake and that's fine, but somebody made it. It wasn't the computer.
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