
It was back in the early part of October that Xbox's Sarah Bond announced a plan to bring major new features to the Xbox app on Android devices - specifically the ability to "play and purchase" games directly from it.
That's still the plan, and it was supposed to happen this month, but a "temporary administrative stay" has apparently left Xbox unable to release these features. Google has recently been subject to a court process where its Google Play Store has been forced to make various changes, but the company is trying to appeal the ruling as things stand.
Here's what Sarah Bond had to say about the delay to these Xbox app features:
"At Xbox, we want to offer players more choice on how and where they play, including being able to play and buy games directly from the Xbox app. I recently shared our ambition to unlock these features first with the Google Play Store on Android devices in the U.S. while other app stores adapt to meet consumer demand."
"Due to a temporary administrative stay recently granted by the courts, we are currently unable to launch these features as planned. Our team has the functionality built and ready to go live as soon as the court makes a final decision. We are eager to launch and give more choice and flexibility to players."
Google has issued a statement in response to Microsoft today, and it's a frustrated one. The company claims that Xbox has always been able to offer these planned features via the Xbox app, and that Microsoft is "ignoring security concerns" that are related to the court ruling and the "rush to force its implementation".
Here's a look at the statement courtesy of The Verge:
"Microsoft has always been able to offer their Android users the ability to play and purchase Xbox games directly from their app – they’ve simply chosen not to. The Court’s order, and rush to force its implementation, threaten Google Play’s ability to provide a safe and secure experience. Microsoft, like Epic, are ignoring these very real security concerns. We remain focused on supporting an ecosystem that works for everyone, not just two of the largest game companies."
The TL;DR here is that we're (seemingly) not getting the ability to "play and purchase" Xbox games directly from the Xbox app until Google's court appeal is sorted out, which could be well into next year if things keep dragging on.
As far as we know, Microsoft has never specifically explained why the Xbox app doesn't support a mobile store-like feature at present, but speculation suggests it's related to the desire to avoid paying a hefty cut to Google.
Again, here's The Verge's Tom Warren weighing in on this:
What are your thoughts on this whole situation? Let us know down in the comments section below.
Comments 35
I'm on Epic and MS side in this, 30% is ludicrous just to buy a game from the Xbox store. Especially when it basically negates revenue for them selling a game from a 3rd party. A full price 1st party game sees them lose a lot to
It sucks, their internet site blows. The PSapp is really handy to shop on
It is crazy to me that Google / Apple can take up to 30% of payments and ongoing subscriptions WITHIN most apps. They allow some exceptions like Amazon, but imagine not being able to buy on the Amzaon app without Apple Google taking 30%. Daylight robbery
We remain focused on supporting an ecosystem that works for everyone, not just two of the largest game companies.
In other words, makes Google a LOT of money from those game companies too - take a LOT of their Profit margin. Google wants to take a cut from every 'purchase' made in the Xbox App on Android. Therefore they'd either have to charge 'more' to get the same revenue back on Android, accept less money per game or not sell through Android, get people to buy on PC/Console to play on Smartphones.
If a game is £10 on PC, they get £10 per sale, but on Android would only get £7 back despite it costing the same. In other words, MS would lose £3 per sale on Android compared to PC/Console - inc their OWN software. So to get £10 per game, they either have to raise the price or not sell on Google.
That's what Epic and Microsoft are fighting against - the right to Compete and not have to 'raise' prices or 'lose' money - its their App, their software etc and you aren't 'buying' from Google so why should they get 30%? Its 'in-app' purchases, not the Google Store...
They should really Improve the picture quality and resolution while streaming games if the are pushing this so hard they say it's 1080p 60fps but it's rarely really ever seen in practice
Also, in case anyone brings up a £10 game sold on PS5 for example that MS would also only get £7 back from. The difference is that Game is running on Sonys Hardware, using Sony's trademarks and is using their OS etc.
With the cloud, its not running on Android, its running on Xbox servers, its not built for Android/Google and not using any of their trademarks etc.
It also means that 3rd Party Publishers would get even less too - that £10 game they get 70% (£7) back from on PC/Console now is 70% of 70% (£4.90).
Surely then everything is not an Xbox if you can’t control the finances?
@Ricky-Spanish
It depends on your network connection, bandwidth etc. I play Xbox games exclusively through xCloud and I have a 600Mb internet. I felt like I was mostly getting 720p/60 but I was gaming in a room far away from the router (where my 4K OLED monitor is). Just got a good wifi repeater and I’m playing Stalker very smoothly in what looks like 1080p. If I’m unsure I can force 1080p/FSR/CAS with the XbPlay app. Long story short- streaming Xbox and Game Pass games works great for me.
@gollumb82 They do work ok but not with good quality I have 500mb fibre internet wired to my Xbox and my daughter was streaming 2k Lego drive the other day it was definitely hovering around 720p but definitely not higher
@Ricky-Spanish
Yeah, it can be a bit iffy. I’d like to see MS add some stream settings to the Xbox app. With XbPlay you can just force 1080p, FSR or CAS (especially helpful if you are getting a blurry feed). Still, I really like xCloud for what it is and I hope it keeps getting better with time.
Top ten reasons why Microsoft should bring back the windows phone 😒🥺
@gollumb82 It is a great feature for sure hopefully it does get improved over time. Maybe this time in a few years from now it will probably be the only way to play Xbox
@CallMeDuraSouka So your argument is you're against Google taking 30% of sales on the Xbox app, but fine that Microsoft do it inherently on every sale?
It's about time they broke up the phone market. This case will probably be a landmark case that will be felt in consoles soon. Game storefronts should be allowed to develop their apps for any platform.
@BAMozzy It honestly doesn't matter what the infrastructure is or what the software is running on. People are getting way too caught up on trying to find a one size fits all when that's never been the case. It's a matter of size and economic health. The current most sold console is the Nintendo Switch sold at around 150 million units. We can be really REALLY generous and say Sony has around 200 million monthly active users they are servicing on PS5 and PS4 due to cross gen (I don't buy that for a minute), but regardless those aren't huge numbers. At their current level, Microsoft, Sony, and Nintendo are all permitted to have (if they want to have) a closed off ecosystem. We're also still working under the assumption that all three sell consoles just at cost (and we know Microsoft does still sell at a loss), so a closed off ecosystem does provide the benefit of cheaper hardware than a dedicated open ecosystem gaming PC. Basically no console has corned the market enough that anyone cares. And even if they did, the total console users out there vs total PC gamers makes it kinda moot. This is economics not a sports arena. Trying to find the same conditions to give everyone the same rules doesn't work.
Mobile is an ENTIRELY different issue, well that is to say it is an issue. A very quick search found that there are over 4 billion (nearly 5 billion) current smartphone users. This isn't remotely Playstation, this is on the level of Windows as an operating system and PC hardware expect it's passed even that. Yet despite all those users there's only two operating systems with one completely locked down (trying to be cracked open) and the other semi locked down. Neither really allow for clear competition on the platform like Windows but they really really should. It's a basic economic health issue. Both are playing the farce that they're small little storefronts that wouldn't survive otherwise, but no. They've essentially become closer to countries at this point (if we're trying to define them with physical world terms). There's a lot of ways they can still make a lot of money from users but forcing all businesses and consumers to use a single legitimate storefront and even charging for digital purchases made on another digital platform downloaded though that digital storefront is bonkers.
Sure they can if they give them 30% 🤣. Google doesn't make the hardware l, doesn't pay for the servers but wants 30% this is ridiculous... Microsoft made a big mistake giving up on windows phones...
@DarkTron So I can only speculate what the other party's argument is, but I will say the 30% cut isn't the problem. The playstore as a storefront can do whatever they want and 30% is still what most other digital fronts do. The issue here is that android has become a massive MASSIVE platform (they are by far the leading OS globally and globally there's something over 4 billion smartphone users) yet they've locked it down to one official storefront and the only way to change that and "compete" is by making agreements with Google themselves like Samsung and like Amazon.
What Google and apple are pushing against and what is, and should be, happening is snartphones essentially finally becoming like PCs. Google can charge their 30% on the playstore. Steam charges 30% and is still considered more developer and consumer friendly than MS and Epic who both take less than half that cut. The problem is that the play store is forcibly locking consumers and devs into that singular storefront (you can sideload but it's not official and recent versions of Android downright discourage it or block it by default for being "unsafe"). On top of this they're also forcing what are essentially storefronts in their own right that get downloaded through the playstore to play by those same in app purchases rules (or just straight up not exist if they let users do too much). How is Microsoft meant to operate a storefront if Google is taking 30% of every purchase made through that storefront which would normally itself take 10 to 30% to turn a profit as a storefront. To a certain level Google imposing SOME cost to operate a storefront on an OS they own makes sense, but nothing as insane as that. Like imagine if you opened a store and the only way to reach 2 billion+ customers was by using this platform called Android, but Android MADE you introduce your store through their store. And after they made you do that they decided to Aldo make you pay them 30% for every purchase made through your store. So we'll say you sold something for $10 dollars and to turn a profit your store adopted the standard of 30% itself. So the situation is now that you made $10 but you plan to give back $7 to the person that made the item you sold. Okay so you still got your $3 to keep afloat... well, no, you owe $3 to Google just for existing. Wait so where's your storefronts cut? That basically doesn't make any sense. Either Microsoft raises prices in app (which wouldn't match the actual prices in the Xbox store online or console or PC) or they give developers less or they make no money and to out of business.
That's the situation that Google and Apple are trying to push. Like I said before some payment makes sense, but nothing that ridiculous. Google and Apple are providing the platform and infrastructure, but at the same time they've gone way way too big and service way too many customers to be playing this chicken game.
It’s nice seeing people defend one multi-billion dollar corporation against another multi-billion dollar corporation in this comments section. XD
Thats the problem with the “everything is an xbox” because well its not as of today. Streaming still sucks, apps are not ready yet and not fully supported everywhere. They are selling us today a vision of what could be in 10-20 years. For now its still xbox/PC mostly.
@WildConcept6 really well put. It's essentially a dual platform strategy that Google and apple are running, a storefront within a storefront if you like.
What's the proposition here do you know? Have Microsoft essentially put forward a legal case that Google take no in app fees? How then do Google get anything, would it be some kind of annual contract or subscription model for app Devs?
What I don’t understand is that on iOS in the UK I can access the full store on the PlayStation app, buy games and install them remotely to my PS5, but I can’t do the same with the Xbox app.
Anyone know the reason for this?
It's the devs that would be hurt by microsoft store taking its normal cut and Google taking 30%.
If I buy an ebook or movie on the Amazon app is google taking 30%?
Aren't Microsoft and Sony applying the same charges on their walled, digital store fronts?. If Microsoft wants an open playing field they should allow different stores on Xbox, and Sony should do the same. I'm hoping that the EU will look at this in the future.
Typically, I want large corporations to... well I can't say my true thoughts here or I'll get my comment removed/perhaps timed out from commenting. But my opinion is not very positive when they're rabbling at each other for money.
You have to download the Xbox app from Google Play so I already side with Google 's argument on this one. If the Xbox app was exclusively sideloaded, then I could see Xbox's argument.
What's wrong, Xbox? Does everything being an Xbox suddenly not look so rosy and shiny?
Epic Games successfully argued that Google operated an illegal monopoly via its smartphone app store. Last month, a judge ruled that Google would now have to allow third-party storefront apps in the US next year other than the Google Play Store, and that Android users be able to pay via alternate means, rather than just Google Play Billing.
Google are appealing that judges ruling so that 'appeal' is now delaying MS from bringing this to their Cloud service. Its not the same as selling games on Playstation as the game is NOT running on Google/Android, not using their 'Hardware' or using their trademarks etc - its running on Xbox hardware and 'streaming' over the internet. As I said, they could choose not to sell games through the 'Android' App but if you 'own' Xbox games bought on Console/PC, can stream to Android devices - although people would still need a Console/PC.
And Epic have responded too:
Google's statement is deceitful. Shame on them. They well know that the 30 percent cut they demand is far more than all of the profit from game streaming. They know this because they blew hundreds of millions of dollars building the failed Stadia game business themselves.
@WildConcept6 Easily one of nadella's biggest mistakes. He preaches and cares about the cloud sooooooo bleeping much. But he cancels one of the biggest devices that gets most people into the cloud.
Will be a wonderful day when nadella leaves or is pushed out.
@GeorgeKal Agreed 1,000,000%
Microsoft takes 30% of the cut from publishers on the Xbox store itself.....you put your store on another store that's what is going to happen.
Honestly, this just my opinion, it all comes to laziness. It really does.
This issues is 99% about phones. Yet, 100% of phone have an interest browser built in, yes? So just go to Xbox.com and buy the game. It's not that hard. Problem solved on many fronts.
Sadly, laziness has become such an issue for the world. And laziness really, really, started to become an epidemic right around smart phones came into mainstream.
Coincidence? Doubt it.
@Elbow "well I can't say my true thoughts here or I'll get my comment removed/perhaps timed out from commenting."
I feel you there. The absolute pettiness found on this site is truly astonishing. The soft feelings that are unable to handle any adversity whatsoever by reporting comments that they simply disagree with is beyond childish.
@GuyinPA75 While I did mean curse words and unflattering terms to refer to them, I know what you mean. Though I don't think it's that bad, I do know for every critical person there are people who think anything but positivity shouldn't be allowed. I think there needs to be some middle ground for both.
@GeorgeKal i agree that Microsoft made a BIG mistake giving up on Windows phones. I have been saying that for years now. It’s also why i remind people that say Microsoft is going to stop making Xbox Hardware, i tell them they likely won’t cause it will be windows phones all over. They will never be able to get back in and will have to play by other platform rules. I think Xbox consoles are here as long as consoles are in demand. Leaving a market after spending billions on studios just seems so backwards. Even tho Microsoft is good at making bad decisions, i don’t see them making the same mistake with Xbox like they did Windows Phones.
I wonder how the math works, do they take 30% of the 30% MS takes or 30% on top of what MS takes? The later one would be untenable for game devs.
Money is such a beautiful thing. People agreeing all the time. What a delight!
The irony of complaining about a protected storefront taking %30 whilst operating their own protected storefront taking %30 is not lost on me, and is typical of the double standards exhibited by all major corps these days.
Of course they can sell and promote their offerings via the web as all mobiles have a web browser, but that's not what they want. They want to use the reach and features of the Play Store that google has built to target many more customers. They simply don't want to pay for the privilege.
All these corps are as bad as each other, slimy eels that tie each other in knots trying to scam as much profit as they can. Cant feel sorry for any of them.
@8thDoctor not that different from the way it has always been for physical games, where you pay both the store and then the license to the console maker. Publishers don't get nearly what people think from sales.
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