The team over at Circana (NPD) has been revealing May 2024's sales data from the United States over the past couple of days, and we've learnt a few interesting things about the Xbox Series X|S and Hellblade 2 in the process.
Let's start with the console data. According to the report, "all current generation hardware platforms are showing double-digit percentage declines year-on-year in 2024". In terms of May 2024 alone, PlayStation 5 led the market in terms of unit and dollar sales, while Xbox finished second for dollar sales and the Switch for unit sales.
As things stand, Xbox Series X|S trails Xbox One by 13% in the US for unit sales, and sits slightly behind the Xbox 360:
When it comes to Senua's Saga: Hellblade 2, we mentioned recently that the game struggled for sales in Europe during its launch month, although it apparently fared better in the US, coming in at #37 for "full game dollar sales". That ranking takes the whole market into account - it finished at #21 for just Xbox Series X and Series S.
Of course, the big argument surrounding Hellblade 2 is that Xbox isn't necessarily trying to attract purchases because of its inclusion on Xbox Game Pass. With that in mind, it ranked at #12 for engagement on Xbox in May, which put it ahead of the likes of Star Wars: Jedi: Survivor, Apex Legends and Forza Horizon 5.
There are all kinds of ways to analyse these statistics - we'll let you read into them however you like. Ultimately though, there's nothing too unexpected here in our view, and it's a relief that Hellblade 2 fared better in the US than Europe!